When East Meets West: A Harmonious Realm of Design

Our founder, Simon Chong, shares his signature approach to creating a timeless yet refreshing fusion of East and West, where he interweaves classic European elements, Chinese antiques, and modern furniture

For Simon, design is a dialogue that transcends culture and time. He believes that the true beauty of a space arises not merely from the stacking of forms, but from the thoughtful fusion and resonance of Eastern and Western elements.

His inspiration is drawn from a rich, dual background. During his studies in Europe, he was inspired by ancient castles and centuries-old architecture, developing a profound fondness for classical elements and European antiques. Simultaneously, growing up immersed in his family's Chinese antique business cultivated a keen interest in traditional Chinese furniture, wood, and craftsmanship. This unique experience allows him to naturally juxtapose the essence of both cultures in his designs, forming an aesthetic perspective that is uniquely his own.

Simon believes this combination is not a rigid rule, but a flexible art. For instance, incorporating minimalist Chinese furniture into a European classical setting, or echoing treasured Chinese antiques with modern Italian design, can create a space that is both stylish and timeless. The choice of artwork is equally crucial: juxtaposing an ancient oil painting with a flowing Chinese ink and wash landscape can create a surprisingly harmonious and powerful effect.

He emphasizes that the core of his design philosophy is simple: "sharing the most beautiful things." Whether one is wealthy or not, everyone can elevate their quality of life and enjoyment of space through the clever, respectful integration of Chinese and Western elements.

Ultimately, this approach reveals a deeper insight - design as a cultural attitude. When we willingly juxtapose the ancient and the modern, the East and the West, we are practicing cultural symbiosis in our daily lives. This reminds us that even in a rapidly changing world, we can still find eternal balance and stability through our space. You can start small, perhaps by juxtaposing a single piece of classic furniture with a modern design, or allowing traditional art to coexist with a contemporary piece. Such attempts not only elevate the aesthetic level of a space but also ensure that your life and home carry memories, culture, and beauty, truly embodying the power of harmony.